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Much More than
a Data Tool

The Hum platform doesn't just organize data - we help associations act on it. 

One Central Intelligence Hub


Audience Intelligence

View individual + group interactions across the org

Segment groups by demographic, behavior, topic, etc

Understand how content + offers perform by segment


Content Intelligence

Understand which topics, sessions + articles are most engaging 

Know exactly what to create next


Get deep insights about when users stop engaging with content, and why


Activation Toolkit

Plan and track multi-channel communications campaigns

Launch personalization widgets  to display custom content 

Hum speaks back out to your platforms so you can act on data 


Frequently Asked Questions


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