POWERING INSIGHTS FOR:
ALCHEMIST - AI ENGINE BY HUM
Transform data into
insights, recommendations, and actions.
✔️ At the Core of Hum
As Hum collects and connects your data, Alchemist translates content, people & behaviors into a language AI can understand and extract meaning from.
✔️ Mission-Critical Insights
Alchemist understands the nuances of your content, communities & business model - learning from group behaviors and using that intelligence to predict the future. 🔮
Yeah. It's kind of like magic.
WHAT'S BEHIND THE MAGIC?
A Suite of AI Tools
Alchemist extracts patterns and predictions from your centralized data using a suite of Large Language Models (LLMs), deep neural nets, and clever algorithms.
Content Tagging
& Taxonomy
Alchemist uses natural language processing (NLP) to read & understand content, applying tags that help you classify content accurately and consistently.
Infinite
Affinities
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Explore the topics that each member of your audience finds most engaging, scored on each reader's profile by how intense their interest is.
Audience
Deep Search
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Find the right audience for each piece of content. Paste in a webinar description or article summary and generate a segment of readers whose interests match.
Lodestone
Lodestone is the foundational model at the heart of Alchemist.
Optimized for long text sequences, Lodestone can read a mid-length research paper, building embeddings that help Alchemist surface deeper content insights than similar models, which are only capable of reading the first one or two paragraphs.
TOP USE CASES
Breakthrough Data Intelligence - Powered by AI
Hum and Alchemist give you an unparalleled depth of understanding of your audience and content - transforming your ability to:
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Uncover new topics for special collections, journals, or products
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Segment readers based on intensity of topical interests
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Predict future audience behavior
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Understand each reader's interests in infinite depth
Present the most relevant ads to readers
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Curate content recommendations for each reader
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Communicate in
real-time with personalized messages
Recruit authors, reviewers, or new members
By marrying [AI] content tags with our audience data, we’ve been able to make dozens of novel contextual audiences available to our ad sales team and advertisers."
Paul Likins
VP Revenue Operations