POWERING INSIGHTS FOR:
ALCHEMIST - AI ENGINE BY HUM
Transform data into
insights, recommendations, and actions.
✔️ At the Core of Hum
As Hum collects and connects your data, Alchemist translates content, people & behaviors into a language AI can understand and extract meaning from.
✔️ Mission-Critical Insights
Alchemist understands the nuances of your content, communities & business model - learning from group behaviors and using that intelligence to predict the future. 🔮
Yeah. It's kind of like magic.
WHAT'S BEHIND THE MAGIC?
A Suite of AI Tools
Alchemist extracts patterns and predictions from your centralized data using a suite of Large Language Models (LLMs), deep neural nets, and clever algorithms.
Content Tagging
& Taxonomy
Alchemist uses natural language processing (NLP) to read & understand content, applying tags that help you classify content accurately and consistently.
Infinite
Affinities
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Explore the topics that each member of your audience finds most engaging, scored on each reader's profile by how intense their interest is.
Audience
Deep Search
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Find the right audience for each piece of content. Paste in a webinar description or article summary and generate a segment of readers whose interests match.
Lodestone
Lodestone is the foundational model at the heart of Alchemist.
Optimized for long text sequences, Lodestone can read a mid-length research paper and surface deeper content insights than similar models, which are only capable of reading the first one or two paragraphs.
TOP USE CASES
Breakthrough Data Intelligence - Powered by AI
Hum and Alchemist give you an unparalleled depth of understanding of your audience and content - transforming your ability to:
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Uncover new topics for special collections, journals, or products
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Segment readers based on intensity of topical interests
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Predict future audience behavior
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Understand each reader's interests in infinite depth
Present the most relevant ads to readers
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Curate content recommendations for each reader
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Communicate in
real-time with personalized messages
Recruit authors, reviewers, or new members
By marrying [AI] content tags with our audience data, we’ve been able to make dozens of novel contextual audiences available to our ad sales team and advertisers."
Paul Likins
VP Revenue Operations